OTTAWA Office

Terry Ledden, Managing Partner

Terry has been helping organizations transform their sales approach to market from price sensitive and product focused to consultative and value based since 1989. His personal mission is to help sales professionals self-actualize (tap into and leverage their true potential) resulting in win-win accomplishment for both the individual producer and company.

In his 10+ years as VP of Sales & Marketing for US based Holden International, one of the most highly regarded strategic sales methodology and sales effectiveness firms in the industry, Terry has contributed to the sales performance of numerous organizations in the technology, professional services and manufacturing sectors world-wide.

Terry brings his 26 years of combined sales, sales management, marketing and sales performance development experience to Canada through his company, Sales AboutFace Inc. and its partnership with the Sandler Training®.

Terry is an engaging speaker and trainer. He often speaks at client forums and associations. His favorite topics address sales comfort zone, competitive sales effectiveness, value centered selling, hiring "A" player sales talent and sales systems.

 

  

Barbara Ariss, Partner and Chief Operating Officer

Barbara brings to her clients 15+ years of professional customer service, sales and sales management experience within the telecom end-user environment..

Her past experience as a client care professional within the complex business to business telecom systems environment combined with her management background provides her clients with real input into the development of their customer support teams.

Barbara's success in outbound telesales and subsequent track record in sales management provide her with the hands-on sales experience our clients appreciate.

 

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LONDON Office

Dave Lebert - Senior Associate

Dave Lebert began his sales career as a sales representative for Canada's leading snack food company, Hostess Frito Lay, in Chatham, Ontario. Over the next 17 years, David was promoted to a number of positions within the organization in the areas of sales, sales management, key account management and sales training.

Throughout his career, David has developed a management style that is consultative and interactive, with a focus on motivating, coaching, training, and recognition for employees.

David is active in the London Ad and Sales Club, the London Chamber of Commerce and is past Vice President of the London Leaders' chapter of the Business Network International. He also currently serves as the Treasurer of the London Education and Training Society.

A graduate of the University of Western Ontario, David is also an avid golfer who enjoys supporting the activities of his three children. David has been active in various communities through extensive coaching of minor league sports and involvement in the Canada Jaycees; currently acting as a Coach and Convenor in West London Hockey System and as a Manager of a London Junior Knights Hockey Team.

 

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HALIFAX Office

Eldon MacKeigan - Senior Associate

Eldon has been training Metro Halifax area sales executives since 1997. Already committed to a sales career for the past twenty-five years, Eldon had developed a successful track record with experience in both local and international sales and sales management.

This complements the fact that on a national level, Sandler Sales Institute has been named The # 1 in "Sales and  Management Training" category for the past five consecutive years by Entrepreneur Magazine.

At the Burnside training facility, Eldon provides professional coaching, and unique sales and sales management solutions to the challenges faced by salespeople, sales managers and other professionals who must build a client base for their products and services.

We invite you to explore our site and learn about our programs.  You'll find that Sandler Selling System® is 180 degrees from traditional sales training. Take the first steps to finding out how it can work for you.

Anne MacKeigan - Senior Associate

Anne has been a successful retail entrepreneur, marketer and sales executive for fifteen years. Her experience in sales comes from both sides of the desk. Anne's focus is on Customer Service and she brings a wealth of experience from her retail background.

Anne specializes in teaching the Sandler "Quality Service Program" where she helps companies "Define - Build and Sustain" their customer service departments  for building  long term relationships with their customer base, many of whom have seen a significant increase in customer retention and satisfaction. Anne is an asset to the Sandler Team. 

 

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CAMBRIDGE Office

Graham Rawlinson - Senior Associate

Graham began his sales career over twenty five years ago as a sales representative for a Motorola distributor. Two years later he was asked to join a fortune 100 company, General Electric Company Inc. (GEC) in England. Within the first 2 years, Graham was promoted to National Sales Manager were he recruited and trained a national sales team of 14 sales engineers. During the next 3 years, Graham's team developed GEC's market share to become the 2nd largest player in the UK. In 1990, Graham was transferred to Canada, to head up the Canadian division. During the next 5 years, Graham's division increased sales by over 300% and profits over 400%, all this during a recession.

Throughout his career, Graham has developed a management style that is consultative and interactive, with a focus on developing, motivating, coaching and training, for clients and employees alike. With his engineering background, Graham's approach to business development, sales and management is systematic, following principals that work and produce results.

Recognized as one of Ontario's leading sales development experts, Graham is regularly approached to be a keynote speaker at national sales conferences and Chamber of Commerce events. He also hosted the "Today's Sales Meeting Minute" - on NewsTalk 570 AM Radio, a super concentrated selling and management tip each day, in SW Ontario.