Negotiating with the Savvy Buyer
Basic, intermediate, and advanced negotiating curriculums exclusively for sales professionals
Tired of win/win negotiating theories that don't hold up when you're up against a win/lose negotiator who holds most of the cards? Buyers will always try to get as much as they can for the dollar and they don't necessarily play fair. Whether you face a win/win counterpart - or the savvy professional buyer who plays to win - this program redefines effective negotiating strategies and tactics.
This hands-on workshop is broken out into a series of 8 modules that will show sales professionals how to anticipate and properly prepare for the negotiation process. Seven in-class exercises will hammer home concepts and provide participants valuable time to develop their own custom Mobile Defense Plan.
Six reasons you need this class:
1. You face professional buyers who are skilled negotiators that play to win.
2. You often end up in lengthy, uncomfortable price negotiations.
3. You walk away from a sale wondering if you left money on the table.
4. You discount more than you want.
5. You face mounting price pressures.
6. There is a growing "commodity mindset" among your customers.
For more information, call our team (613) 230-0623 or email Alyssa Hanson ahanson@sandler.com.
The year is now all but finished and I'm impressed. No training program is going to resonate with 100% of the folks who take it. BUT, the positive change in both practice and attitude that I have seen in a number of our people in your program has convinced me that our decision to engage your firm has paid excellent dividends. These folks are having their best year ever in billings. They are first to credit the on-going nature of the Sandler Training system as a main reason they have moved to the next level. I have little more to add than to say, your new group of CHUM Radio account managers will be reporting to you next month to start their year long training program.
Jack Derouin, Sales Manager - CHUM Radio Ottawa